First, from the perspective of industrial conditions, China's medical device manufacturing enterprises are characterized by a large number and small scale, and generally lack the power of R&D and innovation. The medical device industry is a multi-disciplinary, knowledge-intensive, capital-intensive high-tech industry involving many industries such as medicine, machinery, electronics, plastics, and metals. The production process is relatively complex, with high barriers to entry, and many key technologies. They are still dominated or monopolized by multinational corporations in developed countries. The overall level of medical devices in China is quite different from that in developed countries. At present, the level of medical device production in China is only equivalent to that of developed countries more than ten years ago. It is difficult to change quickly in a short time. Therefore, improving the development model of Chinese medical enterprises, accelerating product R&D and innovation, and improving product technology content are the top priorities of current Chinese medical device manufacturers. Fortunately, after years of accumulation and development, China's medical enterprises have moved from blunt imitation to tracking independent innovation, laying a good foundation for future development, and developing some independent intellectual property rights and market comparison. Highly competitive and strong production companies, such as Shandong Xinhua Medical Group, Shanghai Medical Devices Group, Prang Group, Shenzhen Mindray Medical Group, etc., make us have reason to believe that in the near future, China's medical device industry will also be among the top The world's advanced ranks.
Second, from the perspective of market competition, the current medical device market is fiercely competitive, and each company faces fierce competition from competitors outside China. Although the competition with the multinational companies in the medical industry will be extremely fierce, only by exerting their own strengths and going abroad can we become bigger and stronger. Although Chinese companies are difficult to reach the technical level of multinational corporations in developed countries in the development and manufacture of large-scale medical equipment and high-end precision medical instruments, Chinese companies have great development advantages in the market for large-scale mid-range and low-end medical device products.
With the development of science and technology in China, the government's 13th Five-Year Plan and China Manufacturing 2025 Development Program attaches great importance to the development of the medical industry, making the medical device industry a fast-growing sunrise industry, and the medical device industry has gradually become a measure of a country's industrial manufacturing level. And an industry with an important reference value for comprehensive science and technology. Since the beginning of the 21st century, with the development of the world trade economy, the deepening of the internationalization process, the international division of labor has become more and more detailed, the transfer of science and technology from developed countries to developing countries, the processing cost advantage of developing countries has been obvious, and China’s The medical device industry is in a good upward trend.
Enterprise strategy research and development is not a one-step process. It needs to study the macro external environment in which the enterprise is located, understand what opportunities exist in the external environment can be used for me, and which challenges need to be overcome; it also needs to analyze the established strategic objectives within the enterprise. Factors such as operational methods and resource allocation capabilities will achieve long-term development while giving full play to their own advantages.